In a research note titled "Preparing For The Fall: It's Worse Than We Think.", JPMorgan analyst C. Stephen Tusa says he remains negative on General Electric shares with a $22 price target and Underweight rating. The analyst now views $24 per share as a "ceiling as opposed to a floor prior," and a stock in the high teens as an "investable fair value."

GE closed yesterday up 16c to $24.92. Tusa sees downside risk to his well below consensus estimates, and notes the Street is slowly approaching his numbers. GE's cash position is not inflecting, thus current levels are a run rate, not "depressed," Tusa writes. He sees a downside scenario in 2018 GAAP earnings per share to the $1.15-$1.20 range as a potential starting point, compared to current consensus of $1.70.