Alibaba Set A New Sales Record On Singles' Day

Alibaba (BABA) had another incredible sales day with a reported $30.8 billion in sales in 24 hours, its 10th annual Singles' Day sale. The growth actually slowed to 27% which was the slowest growth for the Chinese internet giant. The sales number dwarfs the revenue from all US retailers during Black Friday ($5 billion in 2017), Cyber Monday ($6.6 billion in 2017) and Amazon Prime Day ($4.7 billion in 2018) combined. That is an incredible feat and shows the power of the Chinese consumers.

singles day.jpg

Singles' Day, November 11, was originally created as a student holiday in China to celebrate single people, a sort of anti-Valentines Day. Alibaba turned it into an online shopping festival in 2009 and is now the world's largest online shopping extravaganza.

Some interested facts and figures from Singles' Day:

  • 4 hours before midnight, Alibaba hosted a gala featuring countless celebrities including supermodel Miranda Kerr and singer Mariah Carey.
  • Alibaba also showcased its tech innovations with robots serving coffee and delivering food to tables.

robots

  • Shoppers pre-loaded their carts and helped propels sales to $1 billion in just 85 seconds.
  • Within 10 minutes, Alibaba sales hit $4.68 billion, eclipsing Amazon's sales from its 36-hour Prime Day event.
  • Buyers weren't just in China. 230 countries and regions completed transactions.
  • Top countries selling to China: Japan, US, South Korea, Australia and Germany
  • More than 180,000 participating brands from just 27 merchants in 2009.

Disclosure: Please remember that past performance may not be indicative of future results. Different types of investments involve varying degrees of risk, and there can be no ...

more
How did you like this article? Let us know so we can better customize your reading experience.

Comments

Leave a comment to automatically be entered into our contest to win a free Echo Show.